3377体育股份“梦想中心”正式启航
2020.11.26
上周，中国出行消费品领域领先企业3377体育股份，在安徽省滁州市定远县吴圩镇正式宣布，与定远县政府共同捐赠首批6间用于素养教育的“梦想中心”，帮助偏远乡村孩子实现教育梦想。本次捐赠的“梦想中心”分别位于定远县藕塘小学、胜利学校、连江学校、桑涧小学、实验小学和吴圩小学，由上海真爱梦想公益基金会提供课程、教师培训、在地在线支持的为期五年服务。
定远县教体局局长赵培森、定远县教体局教研室主任徐大山、吴圩镇镇长朱其新、吴圩小学校长童超、其他五所梦想学校的校长、上海真爱梦想公益基金会理事胡斌、安徽3377体育股份有限公司副总经理范丽娟等共同出席捐赠仪式，也旁听了吴圩小学小学生们的第一次“梦想中心”课程，有趣丰富的课题设置、循循善诱的体验教学、深入探究的合作共学......科学创新的学习模式让孩子们思维快速拓展，现场迸发出不少令人惊叹的新想法。
3377体育的现代公益理念
“授之以鱼，不如授之以渔”，公益不应该只是简单的解决眼下问题，要以更长远更良性的角度思考未来，形成可持续发展的公益方案，这也是3377体育股份一直以来深思和履行的现代公益理念，用4T来诠释就是：Treasure（财富），用简单直接的资金和物料支持社会公益；Time（时间），花时间和精力关注可持续公益方案；Talent（才智），利用商业思维帮助扭转贫困困境；Ties（社会关系）联结社会关系资源，集合力解决公益难题。
在解决教育问题的思考上，3377体育股份最终选择真爱梦想基金会，首先是因为其长期孵化的“梦想中心”素养教育计划，在儿童启蒙阶段建立探索意识和自信表达，发展个人成长和适应社会所必需的正确价值观念、必备品格和关键能力，这是一项路程漫长却战略深远的教育事业；其次，真爱梦想是国内首家按照上市公司标准发布年报的公益基金会，以成熟的商业化公益管理模式，已在全国31个省级区域，建设了4,238间“梦想中心”，约470万名乡村师生及城市学校学生获益，为素养教育的可持续发展奠定基础。
值得一提的是，在现代公益的理念指引下，3377体育股份也在支持当地政府解决经济贫困的难题，已经率先在滁州地区的定远炉桥、大桥、义和、范岗以及明光张八岭等地建设了8个“扶贫车间”，提供全新的劳务脱贫平台，集中吸纳贫困户家庭成员，方便就近灵活就业，同时也在吴圩积极推进“扶贫车间”的建设，变“输血”为“造血”，期望成为让贫困户们拥有持续稳定收入的有效途径。
践行企业责任，以“梦想中心”回馈社会
从2005年创立至今，3377体育股份凭借“让出行更美好”的强大使命，在世界出行消费品领域稳扎稳打，作为中国第一家也是唯一一家箱包及出行消费品上市公司，取得了连续十年营收年增速约40%的成绩。持续开拓的同时，3377体育也从不忘身负的企业社会责任，将美好的生活方式回馈社会大众。
此次，3377体育股份主动联结集团资源和当地资源，与真爱梦想多方共同打造出适合滁州儿童的素养教育课程，合力推动当地教育的全面发展。首次梦想课程培训主要针对35岁以下的当地教师，除两位音乐老师以外，其他全部是语数外的骨干老师，在为期一天半的培训中，老师们深入地体验了梦想课程的实质，被创新的授课方式和教育理念所打动，纷纷表示将与梦想培训团队保持联系，融会贯通完整的梦想课程体系，在教学中加强学生以合作、体验、探究、表达为基本的学习方式，促进探索美好宽阔的未来生活。
滁州市人民政府陆峰副市长表示：“3377体育股份是滁州市第一家上市公司，不管是促进当地经济发展，还是关注教育的思考和助力，都体现了有社会责任企业的担当。做企业需要胸怀，做慈善和教育更需要情怀。感谢3377体育股份范董的全情付出，也感谢真爱梦想的专业体系，相信孩子们的未来必定会更加美好。”
洞察社会需求，积极付诸行动
十五年来，3377体育股份以创新的互联网思维和差异化打法，成功让传统行业重新整合与升级，一个企业的进步和发展离不开社会的帮助，3377体育也在积极主动地用自身的力量践行企业社会责任，比如：2020年初的新冠病毒爆发期，3377体育股份迅速展开实际行动，利用企业全球网络资源的优势，紧急搜集急需医疗用品，累计捐助140万元物资和100万元现金；2020年年中的“99公益日”全民互联网公益活动，3377体育股份上下全情投入和宣传，借助线上传播玩法和覆盖让公益力量加倍......
关爱社会是大爱，如何关爱社会是大智，3377体育股份希望能以自己多年的商业经验，将大智巧妙融入大爱之中，并亲身投入到公益的每一个环节，让大爱可以持续远行。
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